Documentary Newspaper Adverts

For one of my ancillary texts i have chosen to design a Newspaper advert. Newspapers are slowly going out of fashion and as a result of this Documentaries are now being advertised on other platforms such as websites, TV and Online newspaper articles. It's now very rare to see new Documentaries advertised in a newspaper.

From the newspaper articles which I've found the main convention is that the advert will usually contain an image which summarizes the documentary. The picture above is an advert in a newspaper for the documentary 'Britain's Forgotten Child', the picture shows a child drowning in the pavement and people are just walking past him; in the documentary itself this picture isn't a scene. Like all adverts they're there to appeal to the audience in the hope they watch the documentary.

Audience

As a documentary the audience is going to be fairly specific. By creating a documentary regarding Hull City, it's likely that it will attract more of a niche audience.

To prevent this happening, I want to try and attract not just the Hull City fan base, but the whole of football fans. I could do this by creating effective ancillary texts.

Some other audiences which I could try to attract is fans of Blackpool, Charlton and Leyton Orient who are all suffering from the same situation.

Create your own user feedback survey

The questions which I asked on Survey monkey were designed so I could figure out what the audience wanted to see.

Advert 1st Draft

Double Page Spread draft 1

Documentary 1st draft

https://youtu.be/6WCGx6YhJUc

Production Plan

1. Complete planning and research on sport documentaries- This includes completing the checklist.
2. Deep research into the actual facts surrounding the Allam's.
3. Find royalty free music for the documentary opening sequence. 
4. Email potential interviewees who could give an insight into the situation at then club- Luke Cash who is the media manager at Hull City- David Burns who is a journalist at BBC radio Humberside 
5. Start to create graphics for the documentary- Name tags- transitions etc.
6. Film outside the KCOM stadium- I will then use these clips to create various different clips for my documentary.
7. Create intro for the documentary- the first 30 seconds- this will be made up of various football clips
8. Start to film interviews- Will Hobson
9. Create Logos- Documentary series logo- channel logo
10. Finnish the documentary by editing in the interviews and cut scenes- the cut scenes will be pictures of the KCOM or anything related to Hull City.  

Step by Step for Logo